ColorXprez

#7381FF

Royal Blue · medium cool blue

About #7381FF

#7381FF is a medium, vivid blue colour. Digitally that works out to 45% red, 51% green and 100% blue. In CMYK print terms it is 55% cyan, 49% magenta, 0% yellow and 0% black. Most people will perceive it as cool.

Visually it is similar to Royal Blue (ΔE 11.4), with Azure the next nearest named colour. Across the colour wheel sits #FFF173 (pale yellow), its complementary partner.

Because it is medium, it is most useful for buttons, links and attention-grabbing accents. Put black text on top of it — 6.31:1, a WCAG AA pass.

Colour codes

HEX
RGB
HSL
HSV / HSB
CMYK
CIELAB
Decimal
CSS
Red115
Green129
Blue255

Closest named colours

Royal Blue
#4169E1 · ΔE 11.4
Azure
#007FFF · ΔE 13.2
Amethyst
#9966CC · ΔE 22.6

ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.

Text on #7381FF

WCAG contrast for white and black text on this colour.

White heading text
Body copy set on royal blue #7381FF.
3.33:1AA Large
Black heading text
Body copy set on royal blue #7381FF.
6.31:1AA

Colour-blindness preview

How #7381FF appears to people with the three most common types of colour-vision deficiency.

Normal vision
#7381FF
Protanopia (no red cones)
#4193FF
Deuteranopia (no green cones)
#2B87FC
Tritanopia (no blue cones)
#269DB4

Shades, tints & matching colours

Tints and shades

Complementary

Analogous

Triadic

Split complementary

Tetradic

Similar colours

Frequently asked questions

›What colour is #7381FF?

#7381FF is a medium, vivid blue colour. Digitally that works out to 45% red, 51% green and 100% blue. In CMYK print terms it is 55% cyan, 49% magenta, 0% yellow and 0% black. Most people will perceive it as cool.

›What text colour should I use on #7381FF?

Use black text. Black on #7381FF has a contrast ratio of 6.31:1 (AA).

›What colours go with #7381FF?

Its complementary colour is #FFF173, and analogous partners are #73C7FF and #AB73FF.