#697B7A
Gray · medium neutral
About #697B7A
#697B7A is a near-neutral, medium shade in the gray family. On screen it is built from 41% red, 48% green and 48% blue; for print, its CMYK mix is 15% cyan, 0% magenta, 1% yellow and 52% black. Being nearly neutral, it pairs easily with warm and cool tones alike.
Of the common colour names it is very close to Gray (ΔE 7.8); Slate Gray comes next. Its complementary colour, directly opposite on the colour wheel, is #7B696A — a gray tone that gives the strongest contrast in hue.
Designers tend to use medium tones like #697B7A for illustrations, icons and secondary elements. Black text reads best on it at 4.71:1 (a WCAG AA pass).
Colour codes
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Closest named colours
ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.
Text on #697B7A
WCAG contrast for white and black text on this colour.
Colour-blindness preview
How #697B7A appears to people with the three most common types of colour-vision deficiency.
Shades, tints & matching colours
Similar colours
Frequently asked questions
›What colour is #697B7A?
#697B7A is a near-neutral, medium shade in the gray family. On screen it is built from 41% red, 48% green and 48% blue; for print, its CMYK mix is 15% cyan, 0% magenta, 1% yellow and 52% black. Being nearly neutral, it pairs easily with warm and cool tones alike.
›What text colour should I use on #697B7A?
Use black text. Black on #697B7A has a contrast ratio of 4.71:1 (AA).
›What colours go with #697B7A?
Its complementary colour is #7B696A, and analogous partners are #697B71 and #69737B.