#696E8D
Slate Gray · medium cool blue
About #696E8D
#696E8D is a muted, medium shade in the blue family. On screen it is built from 41% red, 43% green and 55% blue; for print, its CMYK mix is 26% cyan, 22% magenta, 0% yellow and 45% black. Its overall feel is cool.
Of the common colour names it is similar to Slate Gray (ΔE 11.8); Steel Blue comes next. Its complementary colour, directly opposite on the colour wheel, is #8D8869 — a mocha tone that gives the strongest contrast in hue.
Designers tend to use medium tones like #696E8D for illustrations, icons and secondary elements. Put white text on top of it — 4.98:1, a WCAG AA pass. Used as a text colour on white, it is readable too (4.98:1).
Colour codes
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Closest named colours
ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.
Text on #696E8D
WCAG contrast for white and black text on this colour.
Colour-blindness preview
How #696E8D appears to people with the three most common types of colour-vision deficiency.
Shades, tints & matching colours
Similar colours
Frequently asked questions
›What colour is #696E8D?
#696E8D is a muted, medium shade in the blue family. On screen it is built from 41% red, 43% green and 55% blue; for print, its CMYK mix is 26% cyan, 22% magenta, 0% yellow and 45% black. Its overall feel is cool.
›What text colour should I use on #696E8D?
Use white text. White on #696E8D has a contrast ratio of 4.98:1 (AA).
›What colours go with #696E8D?
Its complementary colour is #8D8869, and analogous partners are #69808D and #76698D.