#AA98BD
Lilac · light cool purple
About #AA98BD
#AA98BD is a light, muted purple colour. Digitally that works out to 67% red, 60% green and 74% blue. In CMYK print terms it is 10% cyan, 20% magenta, 0% yellow and 26% black. Most people will perceive it as cool.
Visually it is similar to Lilac (ΔE 9.1), with Wisteria the next nearest named colour. Across the colour wheel sits #ABBD98 (sage), its complementary partner.
Because it is light, it is most useful for large surfaces, cards and soft highlights. Put black text on top of it — 7.94:1, a WCAG AAA pass.
Colour codes
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Closest named colours
ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.
Text on #AA98BD
WCAG contrast for white and black text on this colour.
Colour-blindness preview
How #AA98BD appears to people with the three most common types of colour-vision deficiency.
Shades, tints & matching colours
Similar colours
Frequently asked questions
›What colour is #AA98BD?
#AA98BD is a light, muted purple colour. Digitally that works out to 67% red, 60% green and 74% blue. In CMYK print terms it is 10% cyan, 20% magenta, 0% yellow and 26% black. Most people will perceive it as cool.
›What text colour should I use on #AA98BD?
Use black text. Black on #AA98BD has a contrast ratio of 7.94:1 (AAA).
›What colours go with #AA98BD?
Its complementary colour is #ABBD98, and analogous partners are #9899BD and #BD98BD.