#A490A4
Taupe · light warm gray
About #A490A4
#A490A4 is a light, muted gray colour. Digitally that works out to 64% red, 56% green and 64% blue. In CMYK print terms it is 0% cyan, 12% magenta, 0% yellow and 36% black. Most people will perceive it as warm.
Visually it is similar to Taupe (ΔE 11.9), with Lilac the next nearest named colour. Across the colour wheel sits #90A490 (sage), its complementary partner.
Because it is light, it is most useful for large surfaces, cards and soft highlights. Black text reads best on it at 7.10:1 (a WCAG AAA pass).
Colour codes
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Closest named colours
ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.
Text on #A490A4
WCAG contrast for white and black text on this colour.
Colour-blindness preview
How #A490A4 appears to people with the three most common types of colour-vision deficiency.
Shades, tints & matching colours
Similar colours
Frequently asked questions
›What colour is #A490A4?
#A490A4 is a light, muted gray colour. Digitally that works out to 64% red, 56% green and 64% blue. In CMYK print terms it is 0% cyan, 12% magenta, 0% yellow and 36% black. Most people will perceive it as warm.
›What text colour should I use on #A490A4?
Use black text. Black on #A490A4 has a contrast ratio of 7.10:1 (AAA).
›What colours go with #A490A4?
Its complementary colour is #90A490, and analogous partners are #9A90A4 and #A4909A.