#985D97
Plum · medium warm pink
About #985D97
With the hex code #985D97, this is a medium pink with a moderately saturated character. Its RGB recipe is 60% red, 36% green and 59% blue, while a printer would mix 0% cyan, 39% magenta, 1% yellow and 40% black. It reads as a warm colour.
If you had to name it, it is similar to Plum — a ΔE of 9.7 — followed by Royal Purple. For maximum hue contrast, pair it with its complement #5D985E, a fern shade.
In design, a medium colour like this works best for illustrations, icons and secondary elements. Put white text on top of it — 4.83:1, a WCAG AA pass. Used as a text colour on white, it is readable too (4.83:1).
Colour codes
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Closest named colours
ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.
Text on #985D97
WCAG contrast for white and black text on this colour.
Colour-blindness preview
How #985D97 appears to people with the three most common types of colour-vision deficiency.
Shades, tints & matching colours
Similar colours
Frequently asked questions
›What colour is #985D97?
With the hex code #985D97, this is a medium pink with a moderately saturated character. Its RGB recipe is 60% red, 36% green and 59% blue, while a printer would mix 0% cyan, 39% magenta, 1% yellow and 40% black. It reads as a warm colour.
›What text colour should I use on #985D97?
Use white text. White on #985D97 has a contrast ratio of 4.83:1 (AA).
›What colours go with #985D97?
Its complementary colour is #5D985E, and analogous partners are #7B5D98 and #985D7A.