#985AA3
Plum · medium cool pink
About #985AA3
With the hex code #985AA3, this is a medium pink with a moderately saturated character. Its RGB recipe is 60% red, 35% green and 64% blue, while a printer would mix 7% cyan, 45% magenta, 0% yellow and 36% black. It reads as a cool colour.
If you had to name it, it is similar to Plum — a ΔE of 10.2 — followed by Royal Purple. For maximum hue contrast, pair it with its complement #65A35A, a pistachio shade.
In design, a medium colour like this works best for illustrations, icons and secondary elements. Put white text on top of it — 4.85:1, a WCAG AA pass. Used as a text colour on white, it is readable too (4.85:1).
Colour codes
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Closest named colours
ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.
Text on #985AA3
WCAG contrast for white and black text on this colour.
Colour-blindness preview
How #985AA3 appears to people with the three most common types of colour-vision deficiency.
Shades, tints & matching colours
Similar colours
Frequently asked questions
›What colour is #985AA3?
With the hex code #985AA3, this is a medium pink with a moderately saturated character. Its RGB recipe is 60% red, 35% green and 64% blue, while a printer would mix 7% cyan, 45% magenta, 0% yellow and 36% black. It reads as a cool colour.
›What text colour should I use on #985AA3?
Use white text. White on #985AA3 has a contrast ratio of 4.85:1 (AA).
›What colours go with #985AA3?
Its complementary colour is #65A35A, and analogous partners are #735AA3 and #A35A8A.