ColorXprez

#984E94

Plum · medium warm pink

About #984E94

With the hex code #984E94, this is a medium pink with a moderately saturated character. Its RGB recipe is 60% red, 31% green and 58% blue, while a printer would mix 0% cyan, 49% magenta, 3% yellow and 40% black. It reads as a warm colour.

If you had to name it, it is very close to Plum — a ΔE of 5.0 — followed by Royal Purple. For maximum hue contrast, pair it with its complement #4E9852, a jade shade.

In design, a medium colour like this works best for illustrations, icons and secondary elements. White text reads best on it at 5.45:1 (a WCAG AA pass). Used as a text colour on white, it is readable too (5.45:1).

Colour codes

HEX
RGB
HSL
HSV / HSB
CMYK
CIELAB
Decimal
CSS
Red152
Green78
Blue148

Closest named colours

Plum
#8E4585 · ΔE 5.0
Royal Purple
#7851A9 · ΔE 17.7
Amethyst
#9966CC · ΔE 21.8

ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.

Text on #984E94

WCAG contrast for white and black text on this colour.

White heading text
Body copy set on plum #984E94.
5.45:1AA
Black heading text
Body copy set on plum #984E94.
3.85:1AA Large

Colour-blindness preview

How #984E94 appears to people with the three most common types of colour-vision deficiency.

Normal vision
#984E94
Protanopia (no red cones)
#496396
Deuteranopia (no green cones)
#5F6D92
Tritanopia (no blue cones)
#9D556A

Shades, tints & matching colours

Tints and shades

Complementary

Analogous

Triadic

Split complementary

Tetradic

Similar colours

Frequently asked questions

›What colour is #984E94?

With the hex code #984E94, this is a medium pink with a moderately saturated character. Its RGB recipe is 60% red, 31% green and 58% blue, while a printer would mix 0% cyan, 49% magenta, 3% yellow and 40% black. It reads as a warm colour.

›What text colour should I use on #984E94?

Use white text. White on #984E94 has a contrast ratio of 5.45:1 (AA).

›What colours go with #984E94?

Its complementary colour is #4E9852, and analogous partners are #774E98 and #984E6F.