#968CA7
Slate Gray · medium cool purple
About #968CA7
#968CA7 is a medium, muted purple colour. Digitally that works out to 59% red, 55% green and 65% blue. In CMYK print terms it is 10% cyan, 16% magenta, 0% yellow and 35% black. Most people will perceive it as cool.
Visually it is similar to Slate Gray (ΔE 13.5), with Taupe the next nearest named colour. Across the colour wheel sits #9DA78C (sage), its complementary partner.
Because it is medium, it is most useful for illustrations, icons and secondary elements. Put black text on top of it — 6.61:1, a WCAG AA pass.
Colour codes
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Closest named colours
ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.
Text on #968CA7
WCAG contrast for white and black text on this colour.
Colour-blindness preview
How #968CA7 appears to people with the three most common types of colour-vision deficiency.
Shades, tints & matching colours
Similar colours
Frequently asked questions
›What colour is #968CA7?
#968CA7 is a medium, muted purple colour. Digitally that works out to 59% red, 55% green and 65% blue. In CMYK print terms it is 10% cyan, 16% magenta, 0% yellow and 35% black. Most people will perceive it as cool.
›What text colour should I use on #968CA7?
Use black text. Black on #968CA7 has a contrast ratio of 6.61:1 (AA).
›What colours go with #968CA7?
Its complementary colour is #9DA78C, and analogous partners are #8C90A7 and #A38CA7.