ColorXprez

#968CA0

Taupe · medium cool gray

About #968CA0

With the hex code #968CA0, this is a medium gray with a muted character. Its RGB recipe is 59% red, 55% green and 63% blue, while a printer would mix 6% cyan, 12% magenta, 0% yellow and 37% black. It reads as a cool colour.

If you had to name it, it is similar to Taupe — a ΔE of 9.8 — followed by Slate Gray. For maximum hue contrast, pair it with its complement #96A08C, a mushroom shade.

In design, a medium colour like this works best for illustrations, icons and secondary elements. Black text reads best on it at 6.56:1 (a WCAG AA pass).

Colour codes

HEX
RGB
HSL
HSV / HSB
CMYK
CIELAB
Decimal
CSS
Red150
Green140
Blue160

Closest named colours

Taupe
#8B8589 · ΔE 9.8
Slate Gray
#708090 · ΔE 12.0
Dusty Blue
#8CA3B8 · ΔE 13.3

ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.

Text on #968CA0

WCAG contrast for white and black text on this colour.

White heading text
Body copy set on taupe #968CA0.
3.20:1AA Large
Black heading text
Body copy set on taupe #968CA0.
6.56:1AA

Colour-blindness preview

How #968CA0 appears to people with the three most common types of colour-vision deficiency.

Normal vision
#968CA0
Protanopia (no red cones)
#898FA1
Deuteranopia (no green cones)
#8B909F
Tritanopia (no blue cones)
#958E92

Shades, tints & matching colours

Tints and shades

Complementary

Analogous

Triadic

Split complementary

Tetradic

Similar colours

Frequently asked questions

›What colour is #968CA0?

With the hex code #968CA0, this is a medium gray with a muted character. Its RGB recipe is 59% red, 55% green and 63% blue, while a printer would mix 6% cyan, 12% magenta, 0% yellow and 37% black. It reads as a cool colour.

›What text colour should I use on #968CA0?

Use black text. Black on #968CA0 has a contrast ratio of 6.56:1 (AA).

›What colours go with #968CA0?

Its complementary colour is #96A08C, and analogous partners are #8C8CA0 and #A08CA0.