#968B8D
Taupe · medium neutral
About #968B8D
#968B8D is a medium, near-neutral gray colour. Digitally that works out to 59% red, 55% green and 55% blue. In CMYK print terms it is 0% cyan, 7% magenta, 6% yellow and 41% black. It is close to neutral, so it sits comfortably next to both warm and cool colours.
Visually it is very close to Taupe (ΔE 3.5), with Gray the next nearest named colour. Across the colour wheel sits #8B9694 (gray), its complementary partner.
Because it is medium, it is most useful for illustrations, icons and secondary elements. Put black text on top of it — 6.37:1, a WCAG AA pass.
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Closest named colours
ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.
Text on #968B8D
WCAG contrast for white and black text on this colour.
Colour-blindness preview
How #968B8D appears to people with the three most common types of colour-vision deficiency.
Shades, tints & matching colours
Similar colours
Frequently asked questions
›What colour is #968B8D?
#968B8D is a medium, near-neutral gray colour. Digitally that works out to 59% red, 55% green and 55% blue. In CMYK print terms it is 0% cyan, 7% magenta, 6% yellow and 41% black. It is close to neutral, so it sits comfortably next to both warm and cool colours.
›What text colour should I use on #968B8D?
Use black text. Black on #968B8D has a contrast ratio of 6.37:1 (AA).
›What colours go with #968B8D?
Its complementary colour is #8B9694, and analogous partners are #968B93 and #968E8B.