#73697D
Slate Gray · medium cool gray
About #73697D
With the hex code #73697D, this is a medium gray with a muted character. Its RGB recipe is 45% red, 41% green and 49% blue, while a printer would mix 8% cyan, 16% magenta, 0% yellow and 51% black. It reads as a cool colour.
If you had to name it, it is similar to Slate Gray — a ΔE of 12.3 — followed by Taupe. For maximum hue contrast, pair it with its complement #737D69, a eucalyptus shade.
In design, a medium colour like this works best for illustrations, icons and secondary elements. Put white text on top of it — 5.19:1, a WCAG AA pass. Used as a text colour on white, it is readable too (5.19:1).
Colour codes
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Closest named colours
ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.
Text on #73697D
WCAG contrast for white and black text on this colour.
Colour-blindness preview
How #73697D appears to people with the three most common types of colour-vision deficiency.
Shades, tints & matching colours
Similar colours
Frequently asked questions
›What colour is #73697D?
With the hex code #73697D, this is a medium gray with a muted character. Its RGB recipe is 45% red, 41% green and 49% blue, while a printer would mix 8% cyan, 16% magenta, 0% yellow and 51% black. It reads as a cool colour.
›What text colour should I use on #73697D?
Use white text. White on #73697D has a contrast ratio of 5.19:1 (AA).
›What colours go with #73697D?
Its complementary colour is #737D69, and analogous partners are #69697D and #7D697D.