#73676D
Gray · medium neutral
About #73676D
With the hex code #73676D, this is a medium gray with a near-neutral character. Its RGB recipe is 45% red, 40% green and 43% blue, while a printer would mix 0% cyan, 10% magenta, 5% yellow and 55% black. It is close to neutral, so it sits comfortably next to both warm and cool colours.
If you had to name it, it is similar to Gray — a ΔE of 10.6 — followed by Taupe. For maximum hue contrast, pair it with its complement #67736D, a gray shade.
In design, a medium colour like this works best for illustrations, icons and secondary elements. Put white text on top of it — 5.40:1, a WCAG AA pass. Used as a text colour on white, it is readable too (5.40:1).
Colour codes
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Closest named colours
ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.
Text on #73676D
WCAG contrast for white and black text on this colour.
Colour-blindness preview
How #73676D appears to people with the three most common types of colour-vision deficiency.
Shades, tints & matching colours
Similar colours
Frequently asked questions
›What colour is #73676D?
With the hex code #73676D, this is a medium gray with a near-neutral character. Its RGB recipe is 45% red, 40% green and 43% blue, while a printer would mix 0% cyan, 10% magenta, 5% yellow and 55% black. It is close to neutral, so it sits comfortably next to both warm and cool colours.
›What text colour should I use on #73676D?
Use white text. White on #73676D has a contrast ratio of 5.40:1 (AA).
›What colours go with #73676D?
Its complementary colour is #67736D, and analogous partners are #736773 and #736767.