#696751
Umber · medium warm yellow
About #696751
#696751 is a medium, muted yellow colour. Digitally that works out to 41% red, 40% green and 32% blue. In CMYK print terms it is 0% cyan, 2% magenta, 23% yellow and 59% black. Most people will perceive it as warm.
Visually it is similar to Umber (ΔE 12.3), with Mocha the next nearest named colour. Across the colour wheel sits #515369 (charcoal), its complementary partner.
Because it is medium, it is most useful for illustrations, icons and secondary elements. Put white text on top of it — 5.74:1, a WCAG AA pass. Used as a text colour on white, it is readable too (5.74:1).
Colour codes
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Closest named colours
ΔE measures visible difference: under 2 is barely noticeable, over 10 is clearly different.
Text on #696751
WCAG contrast for white and black text on this colour.
Colour-blindness preview
How #696751 appears to people with the three most common types of colour-vision deficiency.
Shades, tints & matching colours
Similar colours
Frequently asked questions
›What colour is #696751?
#696751 is a medium, muted yellow colour. Digitally that works out to 41% red, 40% green and 32% blue. In CMYK print terms it is 0% cyan, 2% magenta, 23% yellow and 59% black. Most people will perceive it as warm.
›What text colour should I use on #696751?
Use white text. White on #696751 has a contrast ratio of 5.74:1 (AA).
›What colours go with #696751?
Its complementary colour is #515369, and analogous partners are #695B51 and #5F6951.